Course Descriptions

Marketing Yourself
Principles of Marketing
Marketing Dynamics I
Advanced Marketing Dynamics II

    Grade Placement: 9-12         1/2 credit

        You have only one opportunity of make a good first impression.  In MARKETING YOURSELF, you'll learn how you can affect what you become and to put your best foot forward in a college or job interview.  This class will teach you how to develop a systematic approach for evaluating, preparing for, and seeking career opportunities.  This portfolio-based personal development course provides you with the opportunity to discover how personal qualities related to successful performance.

    Grade Placement: 9-12         1/2 credit

        Marketing is a series of dynamic activities that focuses on the customer to generate a profitable exchange.  PRINCIPLES OF MARKETING explores each of the functions of marketing and the relationships of those functions, as well as the marketing process for goods, services, and ideas.  Students will gain working knowledge of marketing or non-marketing careers.

    Grade Placement: 11-12         1 credit

        In Marketing Dynamics, you'll examine risks and challenges marketers face to maintain their competitive edge.  You will gain working knowledge of the marketing concept and its application.

    Grade Placement: 11-12         1 credit
    Prerequisite: Marketing Dynamics

        Designed to prepare individuals to enter, progress, or improve competencies in marketing occupations. Course consists of individual classroom instruction, plus on-the-job experience.  Marketing Dynamics focuses on the study of marketing concepts and principles and their practical applications. Students apply economic, math and communication skills in class, as well as explore the impact of international marketing..